Yair Kachel

Welcome to the website of Yair Kachel,

PR and Lobbying Co.

Meet a one of its kind PR firm in Israel:

How are we different?

PR on a larger scale

Viewing PR and media consultancy on a wider scale provides your corporation with all the tools needed to become a compelling brand in Israel. It includes press relations, strategic consultancy, digital PR, speaking opportunities, internal corporate communication, struggle management, crisis management, producing functions, as well as campaigning to specific Israeli sectors (such as Arabs, Ultra-Religious, Russian immigrants, and others).

Methodologies

The unique methodologies we have developed, integrating "outside the box" thinking, provide our clients with a constantly methodic, systematic and result oriented operation, with the highest most outstanding exposure in the Israeli media.

Vision and Values

When it comes to being of service to our clients, we are guided by our vision and values, based on strategic partnership, integrity, professionalism and an ever lasting strive to improve our services.

Exclusive international method of measuring PR in use in Israel

We are in the sole possession of a unique method of measuring PR in Israel which provides our clientele with accurate info of their exposure concerning quality and quantity, based on indices of the quality and excellence of their publicity, comments received and changes in the Israeli target market.

Our Creed

We believe that publicity is the means not the end, and work accordingly in order to produce publicity you actually need, in the right amount and manner as to advance your business goals in Israel.

Among our international clients branched in Israel, past and present:

Pfizer Inc. - The world's largest research-based pharmaceutical company.

Kaplan Inc. - The world's largest private education corporation, from the house of The Washington Post.

Johnson & Johnson - International manufacturer of medical equipment, department of vision care.

Fisher & Payke - Household appliances.

Wall Street Institute, School of English (worldwide)

Chromagen - Manufacturer of Solar Energy Systems

Applicure - Anti-hacking software

Varian - Manufacturer of Oncology Systems Equipment

MTI - Worldwide Medical Tourism Industry

Rafael - Advanced Defense Systems Ltd. (Israeli based global manufacturers)

UOP - University Of The People